FYCMA launches a brand new web to show its particular services and equipment to specialised MICE Planners

12. FYCMA . Malaga Captura Web

The Trade Fairs and Congress Center of Malaga (FYCMA) has recently released a new website committed to attract event organizers. Thus, the platform acts as an online catalog of the exhibition facilities, so that the user can access in a quick, easy and visual way to every service of the Congress Center and the destination Malaga.

The Trade Fairs and Congress Center of Malaga (FYCMA) advances on its strategy of online and marketing promotion with a brand new website focused specifically to show the range of facilities and services to attract events organized by MICE planners. Thus, the user can access either from www.malagacongresosyeventos.com or the institutional website itself www.fycma.com, as an extensive tour and description of the facilities and services of the Congress Center.

Visitors can take in advance all the information about the versatility and flexibility of FYCMA areas regarding capacities, layout, technical features and possibilities of adaptation.

The outstanding 60,000 square meters venue, has an exhibition area of 17,000, 2 pavilions, 2 auditoriums, 2 conference rooms, an exhibition hall, 16 breakout rooms, 3 dining areas and a huge parking area with capacity for 1,200 vehicles. All this information is further available into its image gallery.

Its English version shows the planner all the information regarding services offered by FYCMA within its policy of customer service care, making possible the supply of basic resources during the event planning process, such as audiovisual, stands, catering, advertising media, communication and broadcasting systems, decoration and interpretation or translation, among others.

The new website also has detailed information of the destination Malaga to host conferences and meetings, showing the possibilities of the city in areas such as accommodation, cultural and gastronomy offer, communications, transportation and other extra services.

The integration with different profiles on social networks was a priority for FYCMA, used as a permanently active communication channel, fully orientated to user interaction. It is recalled that already in 2014, FYCMA introduced a new improved website, more focused on social-orientated user experience, with of `friendly´ programming content and criteria in order to position it in powerful web searching engines and easy surfing.

The new web service complements www.fycma.com which is more committed to show the user institutional information and updated exhibition and tradeshow calendar. Likewise, the Trade Fairs and Congress Center has a fully free mobile application available for iOS and Android terminals operating systems.